Consumer Segment

Demographics

Population: 23,265,181; based on a sample of 10,000

Market Research Metrics

LOCATION
GENDER
AGE
ANNUAL INCOME
RACE & ETHNICITY
PREFERRED CONTENT
ONLINE SHOPPING - CATEGORIES
INTERESTS
NEW PREDICTION

Welcome!

We will show you how you can use the Predictvia platform.

You can explore some examples that range from Brand Health to Political Campaign management.

Here, you see the segment that was defined for this case. This is done during a setup process which is specific for every Client.

In this example, the Client is tracking Brand Health.

By clicking on the predict button, the Client gets to define new things she needs to know.

First, you define the “dimension”, which includes things like “how many”, “how often”.

You can use the same segment that was filtered out before or define a new one.

And finally, you can describe your inquiry.

The predict button triggers a process that leverages the two essential things of our platform:

Continuous data collection and continuous Machine Learning-based training of models for hundreds of sub-segments.

So in the end, you obtain fast, cost-effective and actionable results, when you need them.